News

Please take a moment to review our blog and press releases and learn more about Coleman Insights in the news.

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What You Can and Can’t Learn From Shazam

March 3, 2015

This is the fifth and final post in a series about how listeners engage with music across traditional and emerging platforms Shazam, the popular app that tells users the artist and title of just...

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The Great Pyramids of Radio

February 25, 2015

Late last month, a post on the Jacobs Media jacoBLOG called “Pyramid Scheme” introduced the idea of an update or makeover of the original Coleman Image Pyramid. It was based on the premise that...

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How to Spot a Real Hit from a Viral Video

February 17, 2015

This is the fourth in a series about how listeners engage with music across traditional and emerging platforms YouTube has emerged as a key medium for music consumption and discovery, especially among teens and...

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Why Strong Sales Debuts Can Lead To Stiffs

February 2, 2015

This is the third in a series about how listeners engage with music across traditional and emerging platforms In our last installment, we demonstrated how music purchasing patterns are fundamentally different from music listening...

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Why Music Listening Is Different From Music Sales

January 27, 2015

This is the second in a series about how listeners engage with music across traditional and emerging platforms Before the advent of callout in the 1970s, radio’s only new music research tool was record...

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